Mark went into web business back in 1999 and created the distributor/studio Mark Wolff Productions after graduating from college. His first website, MarkWolff.com, originally was a fan site to gather up to 100 photos of muscular men posing in underwear or in the nude. He used this site to sell his videos and as a means of advertising his numerous club appearances. Because of this, Mark gained the connections he needed from agents, photographers, and other physique models. Mark had created a network of producers and model scouts. This gave Mark leeway to travel to different countries to find the best muscular men in the world. The site grew exponentially over the past several years.